Simplicity has become the aesthetic consensus in the current society. It is also the same for the packaging box of beauty products. Apart from some very high-end high-end cosmetic boxes, their kits may have very large sizes of boxes, and the craftsmanship is very gorgeous. The original intention of simplicity, then I will share with you today, some packaging box manufacturers will do how to operate in the middle and high-end cosmetics box packaging.
3 directions for 3 boxes of high-end beauty products packaging box
First of all, we can see the cosmetic product box of Figure 1. The simple white background + black and blue fonts form the front image of the whole box. The white background has three advantages. 1. The double copper paper itself is white, not Need to re-process, and so on, saving a lot of cost. 2. The above fonts are displayed in the corresponding dark color logo color. The effect of the white background is reflected, which is in sharp contrast with the above pictures. The impact on the human eye is relatively large, and the useful information of brain recognition is extracted. It is the above text, which will have an unexpected effect on the brand impression. 3. White background, just on the side with beauty products, white can give consumers more strong hints of whitening, and will be more helpful to the impression of goods.
3 directions for 3 boxes of high-end beauty products packaging box
Then pull out the box, as shown in Figure 2, the whole beauty product box can be said to be dominated by white, you can see that the inside is also white, and the cosmetic box packaging design seen after pulling out is not difficult to see This is actually a box for loading 3~4 kinds of things. The space inside is quite sufficient. The most prominent advantage of this is to protect the safety performance of the product. The material selected by this internal care is sufficient for eva. The space allows eva to have more buffer space, reducing internal products due to external shocks (beauty products are mostly bottled glass chassis, easy to break). In order to avoid the loss of protection during the transportation process, eva acts as a shield. The role of the guard.
3 directions for 3 boxes of high-end beauty products packaging box
Then the general eva is running through the whole and the whole, the process technology is convenient to make, and it is convenient to use a rope to connect the evas of all the cosmetic product packaging boxes in a transportation, but this has another problem, we all know the general cosmetic case. Manufacturers recommend the beauty product packaging box level will be gray cardboard + crepe paper, and the crepe paper is not smashed in the end, with the inner to shield the gray at the bottom of the inner box, but this has a problem, eva inside can not completely The gray cardboard that blocks the inner box looks so low and loses the mid-to-high-end market positioning taste, so I will give 2 suggestions here.
3 directions for 3 boxes of high-end beauty products packaging box
1. Select white cardboard as the inner material of the cosmetic product packaging box. The advantage of white paperboard is that it is also white. It can echo the white color of the outer box, and can resonate with the white eva. It does not need to have a layer of paper. Cover the primary color of the material, but the disadvantage is that the white cardboard material is more than 40% more expensive than the gray cardboard (whether it is gray bottom or gray gray paper, etc.), so the entire cost profit needs to be considered; 2. A 0.1mm thin eva or sponge to cover the bottom of the gray, this is more efficient than crepe paper. Paper selection unless it is special paper, but the price of special paper can not be used. The beauty product packaging box, so the general use of double copper paper, but the double copper paper is very thin, after the mark, the bottom of the gray, it is likely to penetrate, it will be more ugly, so use a layer of eva / sponge to complete the package A custom-made inner box is also a good choice.
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